WUFT Diversity and Inclusiveness Statement

The University of Florida and public media licensees WUFT-TV and WUFT-FM understand the importance of diversity as a contribution to society and the industries of journalism and communications in our increasingly multicultural nation and globalized marketplace. We value diversity and the development of competence in intercultural communication and behavior for all who are a part of our operations, industry and society.  Thus, we are committed to incorporating diversity and inclusiveness in our programming, reporting, faculty, staff and students and in our culture.

We are committed to fostering a safe, welcoming and inclusive environment for individuals of all races, genders, nationalities, religions, sexual orientations, identities and abilities, to express their culture and perspectives through the art and science of journalism and communications.

The Corporation for Public Broadcasting (CPB) supports public media programs and services that inform, educate, enlighten, and enrich the public that help inform civil discourse essential to American society. It is CPB’s particular responsibility to encourage the development of content that involves creative risk and that addresses the needs of unserved and underserved audiences, especially children and minorities.

CPB helps public media serve diverse audiences and reflect the communities they serve by fostering a public media system that is inclusive in its content, audiences and workforce— regardless of race, ethnicity, gender, sexual preference, religion, culture, point of view and geography.

As part of our core operations, WUFT TV and FM has adopted diversity and inclusiveness as part of our core values.  As part of our editorial integrity practices, WUFT TV and FM reinforces inclusion by incorporating the diversity of demography, culture, and beliefs in our communities and the nation into our work and our content.

We look to the full diversity of our community as we ascertain needs and interests to which we might respond; we assure that people with different backgrounds, perspectives, and experiences are heard and seen as both sources and subjects of our programming and are invited to participate in our activities and coverage; we seek to create content and activities that reach and serve diverse audiences, recognizing that a variety of programming serves people with different values, beliefs, lifestyles, and demography;

We treat the subjects of our programming with respect.  We include points of view that may not be widely shared, as well as individuals and groups that are infrequently heard or seen outside their own communities; and o We avoid stereotyping, with particular attention to race, color, national origin, gender, age, religion, ethnicity, geography, sexual orientation, gender identity, disability, physical appearance, and social status.